Five Traits of a Trustworthy Entrepreneur

No one wants to do business with someone they don’t trust. As an entrepreneur, trust is the one thing you cannot live without. It helps your company close deals, gain clients and come out on top.


Here are five personality traits of a trustworthy entrepreneur:

1. Authenticity 

You cannot fake trust. Being truly trustworthy means to be authentic in all your dealings. Keep your promises, follow through on your commitments, obey the law and maintain your relationships.

2. Confidence

People trust others who know what they are doing. If you go about your business confidently, not arrogantly, people will trust in your ability to get the job done.

3. Humility

Trust is a two-way street. So while confidence can build trust, so can asking for others’ input. If people know you trust their judgment and expertise, they will reciprocate that trust in you and your business.

4. Calmness

Stressful situations are great opportunities to build trust. When you exude a sense of calmness during a stressful time, people gravitate toward you. Remaining calm shows that you are in control of the situation and have the ability to handle whatever is thrown your way. People trust and are inspired by that kind of strength.

5. Honesty

At its core, trust is all about honesty. People trust others who tell the truth. There is no business situation where it is better to lie than tell the truth. Honesty is always the best policy.

Note: “Fresh Ideas” are published each week by Countybank and its family of financial service companies. With financial centers in Greenville and Greenwood, Countybank has a team of highly engaged professionals ready to bring a full scope of financial solutions designed to help families and business owners reach their goals.